And now…colour calibration for smartphones!

X-Rite has announced the release of a ColorTRUE app for Apple iOS and Google Android platforms, enabling photographers to calibrate and profile their tablet and mobile devices for accurate colour matching.

X_RiteIt includes a Create Profile tool and an Image Gallery viewer and is available as a free download on the Apple App and Google Play stores.

ColorTRUE creates a custom display profile for iOS and Android mobile devices using a supported X-Rite measurement device. The user simply places the connected device on the tablet or phone when prompted and the measurement process begins automatically. The profile is applied to all images displayed through the ColorTRUE Image Gallery, providing the user with an accurate colour match to a desktop reference monitor or other colour-managed monitors.

ColorTRUE is the first app that will allow photographers, designers and pre-press professionals a true colour match solution from desktop, mobile to tablet. Whether showing a portfolio to a prospective client or soft-proofing an image before final run, ColorTRUE delivers colour accuracy at X-Rite standards, while maintaining the speed and simplicity of use necessary in the mobile environment.

X-Rite says that ColorTRUE is the only mobile colour management app that delivers an Image Gallery viewer with a unique set of tools that enables the highest level of colour accurate viewing:
Ambient Light Compensation  ColorTRUE will adjust to any ambient viewing condition ensuring that images are displayed correctly regardless of the lighting condition and display brightness setting;
Print Simulation  Preview or soft-proof images using different printer profiles and rendering intents;
White Point  Match tablet to desktop. ColorTRUE allows selecting between D65, D50 and Native white point;
ICC Profile Embedded image profiles are used or the user can manually select correct working color spaces (sRGB, Adobe RGB, ProPhoto RGB);
Before and After – Calibration can be turned on and off.

Along with the launch of ColorTRUE, X-Rite also announced its ColorTRUE Aware partner program. Unlike laptop or desktop operating systems, iOS and Android operating systems do not have system-wide colour management capabilities, so each app must apply colour profiles independently. Third party apps such as image editing or viewing, inline production approval, or even creative sketching for proof of concept will be colour managed whenever the ColorTRUE Aware logo is displayed. More information can be found at xritephoto.com/colortrueSDK
– From Pro Counter


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