Fujifilm rolls out three new Finepix

Fujifilm has announced three new compacts – two extended zoom enthusiast models and an outdoor camera – just in time for a launch at The Digital Show.

The FinePix F770EXR features a relatively large (½-inch, or 6.4 x 4.8mm) 16-megapixel EXR-CMOS sensor and delivers better performance at high ISO sensitivity with the aid of mechanical image stabilisation and a new Motion Detection capability. The EXR Auto shooting mode automatically optimises settings according to scene types, offering 103 different shooting patterns. In manual mode, the FinePix F770EXR offers High Resolution (HR) Priority for optimal picture quality, Wide Dynamic Range (DR) Priority for scenes with high contrast, or High Sensitivity and Low Noise (SN) Priority for good results in low light.

A new Fujinon 20x wide angle optical zoom lens covers the equivalent of 25-500mm in 35mm format, and includes a Super Macro Mode that allows sharp focusing down to 5cm. The FinePix F770EXR also features Intelligent Digital Zoom which Fujifilm says effectively doubles the zoom capacity with minimal effect on image quality.

The FinePix F770EXR supports fast autofocusing and continuous shooting at up to 8 fps at full resolution, and up to 11fps at medium resolution. It also offers Full HD movie capture at 1080p (30fps) in stereo. Raw file capture is also available.

The new camera boasts a high contrast 3-inch LCD monitor with 460K dots, which includes a Sunlight mode for easier framing in bright light. The Fujifilm FinePix F770EXR has an RRP of $449.

The FinePix HS30EXR sports the same 1/2-inch (6.4 x 4.8mm) 16-megapixel EXR-CMOS sensor and a Fujinon 30x optical zoom. It can record 1080p Full HD movies at 30 frames per second (fps) and delivers high sensitivity with low noise for movies captured in low lighting. Its tilting 3-inch monitor has a resolution of 460K dots and a Sunlight Mode for outdoor use. A bright electronic viewfinder is also provided.

The 30x zoom lens covers the equivalent of 24-720mm in 35mm format. A super macro shooting mode is available and manual zoom control is now faster and more precise. The Intelligent Digital Zoom function doubles the focal range, delivering a 60x zoom with a maximum telephoto setting of 1440mm! Dual image stabilisation combines a mechanically stabilised CMOS sensor with high ISO sensitivities for anti-blur protection.

Three manual options are also available; High Resolution Priority for optimal image quality, High ISO & Low Noise Priority for low light conditions, and Dynamic Range Priority which captures two photos and combines them to provide a wider dynamic range.

The FinePix HS30EXR supports raw and JPEG file formats, with simultaneous RAW+JPEG capture available. Panoramas can be recorded with fine detail, low noise and high resolution at 180-degree, 240-degree or full 360-degree panoramic ranges. A full complement of sophisticated manual and semi-automatic shooting modes and photographic control is available.

A High Speed Movie option enables capture at 320 fps for slow motion playback. Other features include Super Intelligent Flash, Multi-Bracketing, Face Recognition, Face Detection, Automatic Red-Eye Removal and Purple Fringing Reducer / Corner Resolution Enhancer.

The Fujifilm FinePix HS30EXR has a recommended retail price of $599.

The FinePix XP150 is designed for outdoor and active photographers (waterproof to 10 metres, shockproof to 2 metres, freezeproof to -10°C, dustproof, and also equipped with GPS) and comes in a choice of five colours (see product image at right).

A double-locking heavy duty door seals and protects the battery, and memory card slots as well as the USB and micro-HD ports, and the metal uni-body chassis ensures durability. The FinePix XP150 features a high precision Fujinon 5x wide angle optical zoom lens (28-140mm) with a reinforced hardened glass lens barrier and water repellent coating.

The new camera has a 14-megapixel CMOS sensor and claims faster start-up and shot-to-shot times than its predecessor model. It offers an ISO range from 100 to 3200 plus up to 10 fps continuous shooting. The 2.7-inch LCD monitor is anti-reflective coated and provides clear viewing even in direct sunlight. A high sensitivity GPS antenna supports geo-tagging and photo navigation and the FinePix XP150 also includes an electronic compass.

Full HD movie recording is also available via a single button. The FinePix XP150 incorporates a powerful Dual Image Stabilisation system that combines a mechanically stabilised sensor with high ISO to combat camera / hand shake and subject movement for improved low light shooting. Tracking AF is also available, along with 360° Motion Panorama, Scene Recognition Auto (SR Auto), Face Detection and Automatic Red-Eye Removal, Movie Editing and Blog modes.

The FinePix XP150 has an RRP of $329.


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