Samsung puts lens in control

November 3, 2010: Samsung Electronics has announced a firmware upgrade, version 1.20, for its NX10 mirrorless camera that will ensure compatibility with Samsung’s new i-Function lens technology.

The i-Function feature, ‘native’ on the newly-announced NX100 (pictured right), will also be available to owners of the NX10. I-Function provides control of the camera’s settings direct from the lens itself via a handy button on the lens barrel.

The NX100 was announced mid-October. It carries an RRP of $899, with the NX10 at $849 and the NX5 at $799, making this by far the most affordable range in the new mirrorless category in Australia.

While conventional lenses are passive in controlling camera settings, the i-Function Lens communicates with the camera body. The NX10 will now also deliver total image control with an easy way to control camera settings to ensure quick image capturing, and provide customised settings optimised for the lens being used.

All NX system lenses launched from now on will feature the i-Function capability, which activates common shooting controls like aperture, shutter speed, ISO and white balance, meaning easier and quicker configuration while shooting.

When the button is pressed, the shooting parameter is shown on screen with a graphical cue. Rotating the manual focus ring on the lens changes the value. The firmware upgrade also provides a faster AF speed on the camera.

First lenses accompanying the release of the NX100 included a compact zoom 20-50mm kit lens and a 20mm wide angle pancake lens.

The new lenses also include Lens Distortion Compensation (LDC) to ensure reduced image distortion across the NX model range for all camera users.

Additionally, the GPS tracker enables photographers to capture their exact geographical location in real time. The models will provide camera users with the ability to geotag their pictures, tagging the coordinates and city name.

The city names can be displayed across 76 countries and the display capability includes the name of the city directly on the screen, which means that users can sort their images by location.


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